SEO for Contractors and Home Service Businesses
Roofers, HVAC companies, plumbers, landscapers, paving and masonry contractors: when a homeowner needs help, they search Google, check the Map results or ask ChatGPT. I make sure your business shows up with the pages, reviews and information that turn that search into a call.
The issues I find most often on contractor websites
These come up again and again when I audit contractor and home service websites, and each one costs calls.
Slow pages on mobile
Most homeowners search from their phone. A site that takes several seconds to load loses them to the next result.
One page for every service
A single generic Services page cannot rank for roof repair, gutter installation and storm damage at the same time.
No service-area pages
Without pages for the towns you serve, you rarely show up when people search outside your home city.
Missing titles and headings
Blank or duplicate page titles and headings tell Google little about what you do.
No structured data
Without schema markup, Google and AI tools have to guess your services, hours and service area.
A thin Google Business Profile
Few photos, few reviews and missing services keep you out of the Map results.
Contractor SEO that brings in calls
Google Business Profile optimization
Services, photos, posts and a steady review strategy to compete in the Map results.
Service and service-area pages
A page for each service and the areas you cover, written for homeowners, not search engines.
Technical SEO and speed
Fast mobile pages, clean titles and headings and the structured data Google expects.
SEO & AEOShow up in AI answers
Get recommended when homeowners ask ChatGPT or Google AI Overviews for a contractor.
AEOInstant quote calculator
Let visitors get a price range on your site and send you a qualified lead.
AI appsFrom audit to more calls
Free website audit
I check your speed, pages, Google Business Profile and AI visibility and show you the gaps.
Fix the foundation
Technical fixes, structured data and a complete Google Business Profile.
Build the right pages
Service and service-area pages that match how homeowners search.
Track calls and rankings
A simple monthly report: rankings, Map visibility, calls and form leads.
Frequently asked questions
How long does SEO take for a contractor?+
Do I need a new website?+
Do you work with contractors in my state?+
Can I see results from other contractors?+
Do you guarantee the number one spot on Google?+
Get a free contractor website audit
Send me your website. Within 24 hours I'll reply with the three biggest issues costing you calls and how to fix them.
Request my free audit